About Astro Malaysia Holdings Berhad
Astro Malaysia Holdings Berhad is a leading content and consumer group in Malaysia and Southeast Asia with a focus on the pillars of watch, listen, read and shop. With a customer base of 5.0 million residential customers or approximately 69% penetration of Malaysian TV households, Astro offers 185 TV channels, including 56 HD channels, delivered via Direct-To-Home satellite TV, IPTV and OTT platforms. Astro also provides HD, 3D, PVR, OD, IPTV and Astro GO products and services. Fulfilling its promise to bridge the digital divide for all of Malaysia, Astro introduced NJOI as an entry-level DTH satellite TV service and is the country’s first non-subscription based satellite TV, offering 30 TV and 20 radio channels. Astro Radio includes Malaysia’s highest rated stations across key languages and is available on both terrestrial and digital channels, reaching approximately 15.0 million weekly listeners. Its digital arm is involved in digital publishing, applications and platforms as well as publication of entertainment and lifestyle magazines locally.
Astro holds the distinction of the ‘Gold’ award in the Media and Entertainment category at the Putra Brand Awards for 7 consecutive years from 2010 to 2016, including the ‘Brand of the Year’ award in 2012, the ‘Brand Icon’ award in 2013 and the ‘Malaysian Marketer of the Year’ award in 2016.
Astro’s CSR projects have been recognised by the International Business Awards (IBAs) for the fourth consecutive year. Astro was named the winner of a Bronze Stevie Award in the 2015 IBAs in the Corporate Social Responsibility Program of the Year (Asia, Australia and New Zealand) category for Astro Kasih Sports Initiative. In the 2014 IBAs, the company won a Silver Stevie Award for ‘Astro Kasih Hostel and EkoVillage’ project. In 2013 and 2012, Astro’s ‘Beautiful Malaysia: Longest Underwater Clean Up’ and ‘Astro Kasih Hostel’ projects were awarded with a Silver Stevie® Award respectively. In 2013, the Beautiful Malaysia project also set a Guinness World Record for the ‘Longest Underwater Cleanup’, which ran for 168 hours in Tunku Abdul Rahman Park in Sabah.
These awards are in recognition of Astro’s efforts to exemplify innovation, quality and strong corporate responsibilities.
Read more on the Astro Malaysia Holdings Berhad website >>